LaunchKU is a crowdfunding initiative by KU Endowment that aims to help faculty, staff and alumni groups at the University of Kansas raise funds for their projects and passions, all to benefit KU and our students. To learn more about KU Endowment and our mission, visit www.kuendowment.org.
To apply to participate in LaunchKU, visit www.kuendowment.org/launchkuapplication. Applications are reviewed on an ongoing basis.
If you have questions, please contact Margie Gudaitis, Senior Coordinator, Mail and Online Gifts, at email@example.com or 785-832-7432.
Is crowdfunding through the LaunchKU platform right for you?
The crowdfunding model of fundraising is based on a large network of individuals pooling together small amounts of money for a shared project. If you are trying to decide whether or not this is a good way to fund your project, consider how you would answer the following questions:
Do you have a specific project that tells a compelling story? Rather than simply raising money for your unit or department, hone in on a specific project that would benefit from funding. Consider how you would explain your project to a stranger at a party in a way that would compel them to give.
Do you know how much you need? The average dollar goal for successful LaunchKU projects is $5,400. But don’t choose a dollar goal haphazardly—why are you choosing that dollar goal? What would these funds allow you to accomplish? Increasingly, donors, especially younger donors, want to know the impact their gift will have.
Do you have an obvious audience? Successful crowdfunding projects have large, supportive personal or professional networks in place well before the project launches. As a project champion, it is incumbent upon you to plan out and execute your communications to this audience. Consider your social media presence and whether you have potential personal or professional partners who can help you.
Are you willing to invest the time and effort? KU Endowment provides a free platform for your use, as well as staff members to help offer advice and feedback throughout the process. However, crowdfunding is a lot of work. The development of content to launch the page is just the first step. Most of the work comes in the form of promoting your project via email and social media.
Do you have the support of your dean and an existing KU Endowment account into which funds raised can be deposited? These are two requirements for using the LaunchKU platform.
If you answered ‘yes’ to all of these questions, we encourage you to apply to participate in LaunchKU at www.kuendowment.org/launchkuapplication and a KU Endowment staff member will be in touch with you soon.
We use 100% of your gift for the purpose you choose.
Yes. Gifts are deductible as charitable contributions. The IRS accepts your receipts from KU Endowment as documentation of deductibility.
You may send a check to KU Endowment. Checks should be made out to KU Endowment with LaunchKU and the name of the project you would like to give to in the memo line.
Please send checks to:
C/O Annual Giving LaunchKU
PO BOX 928
Lawrence, KS 66044
Credit card processing is provided by Converge. Your statement will reflect a charge from KU Endowment.
Please visit www.kuendowment.org for more information on donations made to the University of Kansas.